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Journal Of Financial Services MarketingSCIE

國際簡稱：J FINANC SERV MARK 參考譯名：金融服務營銷雜志

CiteScore分區
Q1
JCR分區
Q2

基本信息：: ISSN：1363-0539; E-ISSN：1479-1846; 是否OA：未開放; 是否預警：否

出版信息：: 出版商：Springer Nature; 出版語言：English; 出版周期：4 issues per year; 研究方向：BUSINESS

評價信息：: 影響因子：2.9; CiteScore指數：5.6; SJR指數：0.5; SNIP指數：1.22

發文數據：: Gold OA文章占比：11.18%; 研究類文章占比：92.98%; 年發文量：57

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英文簡介期刊介紹 CiteScore數據 JCR分區發文數據常見問題

英文簡介Journal Of Financial Services Marketing期刊介紹

Journal of Financial Services Marketing is an international academic journal dedicated to the field of financial services marketing. It publishes research articles on marketing strategies for financial products and services, customer behavior, market trends, and marketing management of financial institutions. This journal aims to provide a platform for practitioners, scholars, and policy makers in the financial services industry to exchange the latest research findings and practical experiences. The journal content not only includes theoretical research, but also empirical analysis, case studies, and review articles, which contribute to the academic development and practical application of financial service marketing.

This journal plays an important role in the field of financial services marketing, providing a professional forum for researchers and practitioners to share and discuss the latest research findings. By publishing high-quality research articles, the magazine promotes the deepening of financial service marketing theory and innovation in practice. The characteristics of journals lie in their sensitivity to current financial market trends and their focus on financial service innovation, making them an indispensable resource for financial service professionals.

期刊簡介Journal Of Financial Services Marketing期刊介紹

《Journal Of Financial Services Marketing》該刊近一年未被列入預警期刊名單，目前已被權威數據庫SCIE收錄，得到了廣泛的認可。

該期刊投稿重要關注點：

預計審稿時間：
SCIE
非預警

Cite Score數據（2024年最新版）Journal Of Financial Services Marketing Cite Score數據

CiteScore：5.6
SJR：0.501
SNIP：1.219

學科類別	分區	排名	百分位
大類：Economics, Econometrics and Finance 小類：Finance	Q1	63 / 317	80%
大類：Economics, Econometrics and Finance 小類：Marketing	Q2	81 / 210	61%

CiteScore 是由Elsevier(愛思唯爾)推出的另一種評價期刊影響力的文獻計量指標。反映出一家期刊近期發表論文的年篇均引用次數。CiteScore以Scopus數據庫中收集的引文為基礎，針對的是前四年發表的論文的引文。CiteScore的意義在于，它可以為學術界提供一種新的、更全面、更客觀地評價期刊影響力的方法，而不僅僅是通過影響因子(IF)這一單一指標來評價。

歷年Cite Score趨勢圖

JCR分區Journal Of Financial Services Marketing JCR分區

2023-2024 年最新版

按JIF指標學科分區	收錄子集	分區	排名	百分位
學科：BUSINESS	ESCI	Q2	140 / 302	53.8%

按JCI指標學科分區	收錄子集	分區	排名	百分位
學科：BUSINESS	ESCI	Q2	133 / 302	56.13%

JCR分區的優勢在于它可以幫助讀者對學術文獻質量進行評估。不同學科的文章引用量可能存在較大的差異，此時單獨依靠影響因子(IF)評價期刊的質量可能是存在一定問題的。因此，JCR將期刊按照學科門類和影響因子分為不同的分區，這樣讀者可以根據自己的研究領域和需求選擇合適的期刊。

歷年影響因子趨勢圖

本刊中國學者近年發表論文

1、The role of customer personality in premium banking services
Author: Ho, Shirie Pui Shan; Wong, Amy

Journal: JOURNAL OF FINANCIAL SERVICES MARKETING. 2023; Vol. 28, Issue 2, pp. 285-305. DOI: 10.1057/s41264-022-00150-3
2、The role of artificial intelligence in consumers' brand preference for retail banks in Hong Kong
Author: Ho, Shirie Pui Shan; Chow, Matthew Yau Choi

Journal: JOURNAL OF FINANCIAL SERVICES MARKETING. 2023; Vol. , Issue , pp. -. DOI: 10.1057/s41264-022-00207-3